Hokkai Noodle Bar
Hokkai is a fictitious noodle bar, based in the northernmost providence of Hokkaido, Japan. Hokkai means "north sea" in Japanese, where they are known for their seafood and their miso ramen. The development of branding focused on incorporating aspects of traditional Japanese patterns and giving them a modern look. This project yielded, a complete and robust identity system, with a successful logotype and an accent stamp, that varies in size and location. The accent mark helps tie the system together and connects all the different deliverables together.
